Recap: The inaugural Global Value Provider Conference

The debut of the Global Value Provider Conference was a resounding success and achieved the desired results. Approximately 170 partners from 40 countries gathered this week at the newly established ABB Innovation and Training Campus at B&R in Eggelsberg, Upper Austria – Austria's largest center for machine and factory automation – to exchange information, network with like-minded individuals and engage in discussions with industry experts. The majority of the lectures were fully booked and filled to capacity.

The B&R strategy, the latest market trends and exclusive keynotes presenting groundbreaking technologies were very well received by the audience. In addition to the management keynotes on the main stage, there were parallel sessions by product and industry experts, providing deep insights into relevant topics. The motto "Added value for manufacturers and win-win results for partners" not only resonated in the presentations but is also dynamically embodied and actualized in our day-to-day collaboration within the partnership. Participants found the conference atmosphere to be inspiring and filled with a strong sense of community. In the dynamic world of automation, interaction between industry colleagues is an invaluable asset, and the global network of professionals in automation created by the Value Provider Program is proving to be a driving force for innovation and progress.

The B&R Value Provider Program includes partners who specialize in sales, consulting, engineering and systems integration. These partners are part of a select community of automation experts around the world and have direct access to B&R's state-of-the-art portfolio. Selected training courses and certifications, a standardized onboarding program and seminars and events – like this week – round off the partner setting. This ecosystem of collaboration bridges the gap between the demands of today's markets and the potential of today's technology. It multiplies value and enables a real transformation for industry as well as society as a whole.

The benefits of the Value Provider Program were on display during the conference: partnerships were strengthened, collective expertise was shared and first-hand insights help the Value Providers to expand their business in the future. The knowledge gained and the connections made are what define the B&R spirit. Luca Galluzzi, Chief Sales Officer at B&R, is also enthusiastic about the success and added value of the conference: "The B&R Value Provider Program opens up a multitude of opportunities, such as differentiation in a saturated market, increased visibility, enhanced technical expertise and ultimately successful growth of your own business."